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Spielberg wanted a logo that was reminiscent of Hollywood's Golden Age, and he envisioned a man fishing from Moon. Steven Spielberg, Jeffrey Katzenberg, and David Geffen founded DreamWorks Studios in 1994. Currently, the Universal Logo features a spinning globe at sunset instead of sunrise. The movie studio updated the modern logo with a new arrangement of the Universal fanfare music from composer Brian Tyler for its 100th anniversary in 2012. The new score first appeared in front of The Lost World: Jurassic Park, along with a modern logo that featured the spinning globe at sunrise. In 1997, composer Jerry Goldsmith created fanfare for the Universal Pictures logo. In the late-'30s/early '40s, the spinning globe added sparkling stars, while in the '60s, a colored version of the logo added translucent rings. The logo received a major overhaul in the '20s and '30s: An airplane, flying around the spinning globe, left behind a smoke trail that transformed into the movie studio's name. The first version of the logo played in front of the silent film By the Sun's Rays and featured Saturn-like rings surrounding the globe with the title "Universal Films-The Trans-Atlantic Film Co." in 1914.
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Though Universal Pictures' studio logo has changed throughout its history, it has always featured a globe as its centerpiece. George the Lion was used from 1956 to 1958 a lion named Leo appears in the logo that's used today.Ībove the lion's head is the motto "Ars Gratia Artis," which is Latin for "Art for Art's Sake." 2. Tanner was used during Hollywood's Golden Age, appearing in front of movies like The Philadelphia Story, The Wizard of Oz, and Gone with the Wind.
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Telly and Coffee were briefly used for the movie studio's Technicolor films. Seven lions have been used for MGM's logo: Slats the Lion was used during Hollywood's silent era, while Jackie the Lion's mighty roar was the first to be heard during the sound era in MGM's first talkie White Shadows on the South Seas in 1928. Mayer Pictures in 1924, the movie studio kept the logo under its new name: Metro-Goldwyn-Mayer Pictures, or simply MGM. When Goldwyn Pictures merged with Metro Pictures Corporation and Louis B. This post was published as a quick way to browse through BP&O’s content and get access to older but equally interesting projects through different themes, and expands on previous posts under the category The Best of BP&O.Movie studio publicist Howard Dietz designed the lion logo for Goldwyn Picture Corporation in 1917 he based it on the mascot of his alma mater, Columbia University. Be sure to click the images to read more about the project, the intentions of each design, and how these work alongside other assets. There are recurring motifs, often given new interpretations, ideas that take their inspiration from an era, technology or particular film, and those that are practical, reflecting the physical and made nature of film production. There are those that look to communicate the storytelling nature of cinema, its craft and immersive nature using imagery, scale and perspective. Projects move between the dramatic and the subtle, the abstract and the referential, the static and dynamic. This post features work by Pentagram, Studio fnt and Heydays, and includes simple logo design and stationery sets, and extends to those that cover signage, photography, custom typography and lighting. A continually updated collection of some of the best brand identity design work for film festivals, cinemas, awards, production companies, distributors and film educators, reviewed and published on BP&O.